Author: AdamAmbro

AdMall AudienceSCAN report helps close $30,000 sale

Shawn Abramowiitz, a local sales manager at KESQ in Palm Desert, knew he was in for an uphill battle when he began working with a small HVAC company. The SoCal market heavily favored the nationally-known brands, and so persuading area residents to make a change would require a top-notch ad campaign.

Local Intelligence Pumps Up a $20,000 Ad Sale to Nutrition Retailer

Kelsey Billings (Baker) recognized when she started her new role as an Account Executive for Florida Today that she had to utilize all the sales tools available to succeed in her new role. Luckily, the recent college graduate had done her homework and enlisted the help of AdMall.

AE Studies Prospecting by Category to Drum up New Students for Education Client

Haley Smith had only been using AdMall for a few months since starting work at KMBC-TV, Kansas City, when she did what any good account executive would do: she put her head to the grindstone and started making calls.

$60,000 Ad Campaign by First-Time Buyer Sells Out Inventory

Doug Gibson was tasked with working with an RV dealership to come up with an effective marketing campaign, but with the knowledge that the family-owned and operated business had never once bought advertising.

Local Sales Manager Utilizes AdMall PRO’s Digital Audit to Overcome Cold Account

Recently, Local Sales Manager Will Butler sought the help of AdMall PRO’s Digital Audit and presentation tools to show his client, a community college, their digital footprint and also how to improve their website.

Are You Making One of These 5 Closing Mistakes?

The sales process can be a long and arduous journey. Depending on the situation, what might start with a prospecting call in February could easily not close until March of the following year. With that kind of time spent, there’s nothing more frustrating than getting 99% of the way through a sale, only to watch it fall apart at the last minute.

Mirroring Techniques in the Digital Age

Your email dings and it’s a message from your boss saying you’ll need to give a sales presentation at next week’s shareholder meeting. A feeling of dread quickly sets in. Sound familiar? Whether it’s a pitch or presentation, we’ve all likely been there before. But rather than stressing about it, there are ways to ensure success while maintain your sanity.

Are You Using This Common-Sense Approach to Sales Growth?

The selling process is constantly evolving, and it doesn’t necessarily end when a sale is made. Making a one-time sale is an accomplishment, but real success can be found in sales growth and repeat business. So what drives these factors? Experience has shown that it’s all about cultivating relationships and honoring the “Golden Rule.”