November 11, 2018

Manage Smarter 46: Manipulate Your Employees to Build Business?

Brian Parsley is an entrepreneur, global speaker and business strategist. He teaches external business strategies, customer loyalty programs across all industry sectors including financial services, retail, technology, automotive and professional services. In this episode, we discuss: manipulating people with good intent, managing the weaknesses and focusing on the strengths, and how Fast & Flexible is a game changer in managing.

November 9, 2018

Rigidity

“That’s just the way it is,” or “Those are the rules, ma'am,” or “That’ll never work.” Do those kinds of sayings ever come from your mouth?

November 9, 2018

Young Consumers Prefer Ethical Wildlife Tourism

World Tourism Day, celebrated on September 27 around the world, shines a light on the social, cultural, political, environmental and economic impact of this trillion-dollar industry. And as young travelers become increasingly aware of these impacts, it is influencing their travel choices for the better.

November 8, 2018

True Problem-Solving Begins with Questions

Your client has called an urgent meeting with you, indicating that something is wrong. You rush over, and, instead of explaining the situation to you and asking for your advice, they tell you a solution they already have in mind. Should you take that request at face value?

November 8, 2018

19% of Americans Don’t Have Time to Prepare Meals

This September marks the fourth annual National Family Meals Month which the Food Marketing Institute (FMI) Foundation launched to encourage Americans to strive for just one more family meal per week at home. Over this short period of time, the movement has grown to include approximately 200 partners (food retailers, manufacturers and community organizations) and an annual tracking study by The Nielsen Company shows that the drive is having a significant impact. According to Nielsen, among those who saw the campaign, 84% took action such as eating together more as a family and cooking more meals at home.

November 7, 2018

Awareness Drives 90% of Vehicle Sales

Nielsen released findings that revealed the dizzying array of choices car buyers confront along their path to purchase. The Nielsen Auto Marketing Report 2018 shows that by the time car shoppers are ready to buy, they have twice as many brands under consideration than when they started their search. Findings from the report also highlight the importance of being top-of-mind with car buyers, which accounts for 90% of a brand's purchase intent.