Category: Purchase Intent


NRF Says Later Easter Expected to Bring Record Spending

Americans will spend more than ever as they celebrate Easter nearly three weeks later this year than last, the National Retail Federation said. According to NRF’s annual survey conducted by Prosper Insights & Analytics, spending for Easter is expected to reach $18.4 billion, up 6 percent over last year’s record $17.3 billion and a new all-time high in the survey’s 14-year history.


4 Trends Roofing Shoppers are Reaching For

“Technology is touching just about every aspect of the residential construction industry, and that includes the roofing field. While some of the trends to expect in 2017 are based on the latest decisions being made by contractors and homeowners, many of those trends are being pushed forward by technology. The PDH Academy thinks it should be an interesting year for roofing in 2017, and here are a few reasons why.”


Growing Attendance for Ballet, the Performing Arts

Audiences for major art forms ranging from opera to ballet are aging, creating fears of empty seats and depleted coffers in the future. But a synthesis of market research conducted for 25 performing arts organizations that are part of a Wallace Foundation initiative offers clues that might help change this picture.


Trends for Fireworks: More Sparkle, Less Bang

Some fireworks shows designed to please the eyes without pummeling the ears are catching on across the globe as a new trend. In parts of Europe, quiet fireworks displays have grown increasingly common. In Britain, venues close to residents, wildlife or livestock often permit only quiet fireworks.


Promotions Driving Sales of Major Kitchen Appliances

Online sales of major home appliances have grown, and growth is being driven by peak holiday promotional weeks between May and December, reports The NPD Group, a leading global information company. In 2016 consumers spent $4 billion on major home appliance online purchases, a 38 percent increase from 2015 sales, according to NPD’s receipt mining service, Checkout Tracking.


Travel Planners Set Sail with Trends in Cruising for 2017

Cruise Lines International Association has released the 2017 State of the Cruise Industry Outlook, which details a steady pace of cruise travel interest and significant investment in the industry. CLIA also predicts the top eight cruise travel trends that will have an impact on the industry in the coming year.


U.S. Athletic Footwear Industry Grows 3 Percent to $17.5 Billion

The U.S. athletic footwear industry grew by 3 percent in 2016, generating $17.5 billion, according to global information company The NPD Group. Unit sales also grew by 3 percent and average selling price remained flat, at $60.81.


Beer and Sports Go Hand-in-Hand, Almost Always

For many Americans, watching certain sports and enjoying an adult beverage seem to go hand-in-hand. A recent Harris Poll asked legal drinking age Americans what alcohol beverage types they’re most likely to associate with various sports, and what they’re most likely to drink while watching and cheering on their favorite sports teams.

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Opportunity Lies in Experiential Spending for Valentine’s Day

NRF says consumers will spend $18.2 billion on Valentine’s Day. After a decade-long increase in Valentine’s Day spending is expected to finally see a market correction this year, according to the annual survey released by the National Retail Federation and Prosper Insights & Analytics.

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