After a year of sluggish growth, we’re all looking forward to higher ad sales numbers in 2018. BIA/Kelsey analysts have some good new for us. They’re projecting one of the highest increases in the ad market in the past five years.
Consumers have a love-hate relationship with advertising. They don’t always appreciate having their content interrupted by an ad. But, good ad campaigns, released in a variety of formats, catch consumers’ attention and sway their purchases.
With e-commerce poised to account for 9% of all retail sales [eMarketer], you know most of your clients need a good digital marketing and sales strategy. You should be encouraging them to use your digital marketing services to boost their mobile marketing and sales strategies. Here are the numbers to prove the point.
A Bowling Green, Ky. couple had just opened a gym as a side venture while keeping their full-time jobs and raising three children. Television and Digital Marketing Specialist Brandon Miles knew they had stiff competition, especially with another workout franchise offering the same monthly rates. He felt WBKO could help them stand out in the crowded health category.
Reviews are a critical part of the process that consumers use to determine whether they’ll reach out to a local business. The results of the 2017 Local Consumer Review Survey from BrightLocal tell you what really matters when it comes to reviews.
Social media brings together a number of different forms of digital media that can be used outside of social media as well.