Tag: AppsFlyer

What Your Clients Are Missing About Mobile Game Advertising

We are a nation of game players, especially on our mobile devices. Marketers are spending huge sums to reach consumers through games. Do your clients know the rules for playing in this advertising arena?

How to Help Clients Measure Mobile App Success

Mobile apps can be effective marketing tools. But, businesses need to understand how to optimize their use of apps. The latest research from AppsFlyer can help.