Tag: AudienceSCAN

Small Business Saturday

Small Business Saturday Shoppers 2017: Helping Small Businesses Compete with Big-Box and Online Giants

SalesFuel’s most recent AudienceSCAN survey found 23.7% of U.S. adults shopped at a locally owned business on Small Business Saturday. And although this percentage has been flat for the last two years, it’s still a big drop from 2014 – when 28.7% of Americans said they shopped small. Are small businesses doing enough to promote this holiday-shopping day? Could communities come together in bigger ways to cross-promote local business and present a united front? We at SalesFuel think the small business community is missing opportunities.

Learn more about how local businesses can take full advantage of this special shopping day.

Voice-activated Assistant Users

SPEAK UP AND EAT! SalesFuel’s fresh 2017 AudienceSCAN survey shows how voice-activated assistants like Siri, Cortana, Alexa and Google Home are changing how America eats

SalesFuel announces the release of its 2017 AudienceSCAN survey results, delivering vital purchase intent and psychographic data for consumer marketers and sales forces across all industries. Now in its 8th year, this in-depth analysis of more than 18,000 U.S. adult (18+) consumers gives you the exclusive insight to better understand what’s in the hearts and

SalesFuel shows how small businesses can take advantage of Small Business Saturday 2016 - AudienceSCAN report on Small Business Saturday Shoppers

New study helps small business defend against big retailer mini-stores, online shopping

SalesFuel’s Small Business Saturday free white paper offers new insights to help businesses prepare for Nov. 26 Small Business Saturday this year is November 26 and in advance of it, SalesFuel is releasing its free white paper “Small Business Saturday Shoppers 2016: Helping Small Businesses Compete with Big-Box and Online Giants.” In it, SalesFuel uses

New SalesFuel® Survey of Car Buyer Purchase Intent Shows Deals & Incentives are Rarely Buying Triggers

Free white paper also shows dealer reputation can make or break the sale SalesFuel® announces new auto purchase intent data for 2016-2017 from its 7th annual AudienceSCAN study of nearly 16,000 online consumers 18+ in the United States. The new study reveals 19.3% of adults online  plan on purchasing a new car or truck in

Automotive Marketing Messaging White Paper: 2016-17 Shopper Profile

New SalesFuel survey of car buyer purchase intent shows deals and incentives are rarely buying triggers. SalesFuel’s free white paper also shows dealer reputation can make or break the sale.

Mobile use by those completely turned off by politics

New AudienceSCAN Research Reveals Nearly 1 In 4 U.S. Adults Are Completely Turned Off By Politics This Year

AudienceSCAN® , a division of SalesFuel®, announces the release of its 2016 research, delivering vital purchase intent and psychographic data for consumer marketers and sales forces across all industries. The company surveyed more than 15,000 U.S. consumers this year as it does each year, setting out to get insights into future customers’ purchase intent, personal

SalesFuel’s Growing Client Roster Leads to Expansion, New Client Services Team

Leading sales, marketing and management strategists firm SalesFuel continues its expansion and growth into 2016. With the addition of three new employees to service its ever-growing roster of clients, SalesFuel is also proud to announce the promotion of a current employee to Vice President.

Small Business Saturday More Lucrative Than Ever for Local Merchants

AudienceSCAN‰’s annual ‰Small Business Saturday Shoppers 2015‰ white paper clearly shows small and medium-sized businesses that planning for, and participating in, this national event can yield lucrative results. The paper contains fresh data from an annual survey of more than 14,000 consumers, revealing cutting-edge information in the hearts and minds of those most likely to be this year‰’s best customers.

Nearly 60% of Small Business Saturday Shoppers Have Above-Average Incomes

AudienceSCAN’s Free Whitepaper Provides 12 Insights and Related Marketing Tips for Small Business Saturday®, November 29, 2014 Nearly 60% of U.S. Adults who shopped at a locally-owned business on Small Business Saturday in 2013 had above average incomes, according to a new whitepaper released today by AudienceSCAN® . In fact, high-income adults ($100,000+) are nearly

Sales Development Services Rebrands Ad-ology Research to AudienceSCAN

New Research Helps Marketers Target Audiences by Purchase Intent Sales Development Services, Inc. (SDS) has announced the rebranding of its line of primary media and digital research from Ad-ology to AudienceSCAN.® AudienceSCAN provides insights into future customers’ purchase intent, personal goals, shopping motivations, and more for the next 12 months. AudienceSCAN profiles nearly 1,000 U.S.

October 8, 2014 Newsroom Tags:

New Video! Big-Ticket Holiday Shopping, Online Shopping Research, Black Friday & Other Promotions

The 3rd quarter edition of the Ad-ology Marketing Forecast focuses on holiday shoppers from the Ad-ology AudienceSCAN Reports. http://youtu.be/MudOMuj6WpU SCRIPT: Hello everyone… and welcome to the Third Quarter 2013 edition of the Ad-ology Marketing Forecast. [LEAD SEGMENT – BIG-TICKET SHOPPERS] People are already starting to think about the holidays, specifically holiday shopping. Big-ticket items such

New Video! New Car/Truck Shoppers, What Auto Shoppers Want, Where Shoppers Get Info

The 2nd quarter edition of the Ad-ology Marketing Forecast focuses on new car and truck shoppers from the Ad-ology Automotive AudienceSCAN Report. http://youtu.be/aIFdZMyCnLE SCRIPT: Hello everyone… and welcome to the second quarter 2013 edition of the Ad-ology Marketing Forecast. [LEAD SEGMENT – NEW CAR AND TRUCK SHOPPERS] Last January, Ad-ology Research conducted a study of