Tag: instagram users

Millennials Look to Instagram for Makeup Inspiration

Young shoppers are the driving force behind a boom in the cosmetics industry, the New York Times reports. Always camera ready, they are buying and using almost 25 percent more cosmetics than they did just two years ago and significantly more than baby boomers, according to the research firm NPD. And millennials who identify themselves as “makeup enthusiasts,” NPD found, are using six products each day.

22% Snapping Squares on Instagram

Instagram has hit 400 million monthly active users, making it far larger than rival Twitter, as the social networking site looks to boost advertising revenues from the service. It took nine months for the photo-sharing app to rack up its latest 100 million users.