After winter, everyone is longing for the first warm strokes of the sun. But parents heavily underestimate the risks of spring-sun. According to a study carried out by parent magazine Kinderzeit.org, 90.6% of all parents do not protect children correctly, 80% overestimate the length of time their child can spend in the sun safely.
Tag: Parents of Children 6-9
Of Americans who received physical education (PE) in school, a vast majority are active as adults and more than one-third are active to at least a “healthy level,” according to the Physical Activity Council’s (PAC) recently released 2018 Participation Report.
Millennials are growing up and having kids and while some of their generational attitudes remain intact, their lifestyle as parents often change the how, what, and why behind their consumption choices.
As the dog days of summer start to kick in, parents are already planning for the back-to-school and back-to-college season while their kids continue to enjoy summer break. Last year, our back-to-school survey conducted by Prosper Insights & Analytics found that more people in both school and college surveys were waiting to shop until later in the season. This trend is continuing on to this year, with many parents strategically delaying back-to-school shopping trips until they find the right deal.