Not all salespeople are great writers. But with email correspondence being as necessary as it is today, you can’t afford to send sub-par emails to your clients and potential clients. According to SellingPower’s Alexander Slichnyl, here are the components you need to make successful emails.
Tag: sales emails
Do you wish you could get more responses to your initial outreach emails to potential clients? According to HubSpot writer Aja Frost, the solution can be as simple as improving your introduction.
Prospects aren’t opening three out of four of your sales emails. That’s right, prospects only open about 24% of the sales emails they receive.
For salespeople, every touchpoint is an opportunity to sell. Even emails, which are usually used for brief communications, can persuade a prospect. Unknowingly though, reps may be weakening their sales emails by making simple copywriting mistakes.
Questions are a powerful tool to gain more knowledge about prospects, clients, their businesses, and their industries. But, one of the keys to successful questions is knowing how to ask them.
Including a call to action in emails can be a very effective way for reps to ensure their emails are productive. But, not every call to action is equal. In fact, some can actually sabotage a deal.