Tag: small business optimism

Specialization is How Small Agencies Can Win Business from Big Ones

It’s difficult being a small ad agency going up against the big kids on the block. However, that may be because a lot of smaller agencies overlook this key competitive advantage.

Small Business – Optimism or More of the Same?

At first glance the NFIB’s most recent Small Business Economic Trends report reflects the gloomy outlook held by many US small business owners. Report authors indicate that small business activity remains at recessionary levels but hint at possible optimism in a key area – the significant increase in the number of small business owners who expect general improvement in conditions in the next six months.