Where does marketing end and sales begin? It doesn’t matter what you’re selling, it’s a question many managers wrestle with. It’s also one of the biggest obstacles to getting your sales and marketing efforts in alignment.
As we head into another new year, people will talk about their New Year’s resolutions. Forget that stuff! Instead of resolutions, I want to challenge you to think about INVESTING in yourself. But here’s the hard truth: if you’re waiting for your boss or your employer to make that investment for you, you could be waiting a long time.