Tag: social media

One-Third of Businesses Are Outsourcing Digital Marketing Needs

We know businesses are spending more on digital marketing. But, did you have any idea that 41% of businesses are spending at least $500,000 a year on digital?

Why You and Your Team Should Build Relationships Through Social Media

Is it time to refresh your management style? Maybe so – especially if you rose  in your company’s ranks a while ago.

72% of Consumers Base Business Recommendations on Social Media

How important is social media in your customer service strategy? If you didn’t answer, “extremely,” you need to make some changes.

24% of Gen Xers Buy Products Advertised on This Medium

Generation X can be a slightly confounding consumer age group for advertisers. They show preferences for traditional media like the generations before them. But they’re also young enough to be technologically savvy like millennials. So, what are the best advertising methods to reach them?

Ignite Client Engagement with 3 Easy Methods

Engaged clients are happy clients. But that’s not always an easy task for a busy salesperson. So, what are some relatively easy ways to offer quality customer engagement and service?

Targeting Video Streaming Customers: What You Need to Know

How can you help your streaming clients better advertise their product? One way is to focus on and promote content offerings within the service.

Manage Smarter 42: Social Media is the New Cold Call

Lea Woodford is the Chief Executive Officer and founder of SmartFem.com and SmartFem TV. SmartFem was created as a result of her many years as a publicist, columnist as well as a radio and television personality. In this episode, we discuss: how to provide value via cold call outreach on social media – which is vital in recruiting new talent, how smart technology is the pathway to further warm leads and the benefits of using Facebook Groups.

One-Third of Businesses Are Outsourcing Digital Marketing Needs

We know businesses are spending more on digital marketing. But, did you have any idea that 41% of businesses are spending at least $500,000 a year on digital?

CMO Survey: Digital Marketing to Grow to 54% of Budget in 5 Years

Businesses anticipate increasing their marketing budgets by 7.5% in the coming year. This news comes from the August 2018 CMO Survey sponsored by Duke’s Fuqua School of Management, Deloitte and the American Marketing Association.

83% of Businesses Say They’re Achieving Digital Marketing Goals

Are your clients up to speed on digital marketing? The new Digital Marketing 2018 survey from Clutch reveals how successful retailers are managing all things digital.

3 Ways to Make Your Customer Service More Effective

If your customer service strategy is proactive, it decreases the likelihood you’ll have to be reactive to problems later on down the road.

Home Improvement Accident-Related ER Visits are 23% More Likely to Affect Millennials than Boomers

Millennials are more likely than baby boomers to land in the ER from a DIY home improvement project gone awry, and that overzealousness may be because they are eager to show off their latest project on social media, according to a new survey by SoFi.

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