Tag: sustainable packaging

Retailers to Tout Sustainable Offerings

“The ways in which companies are delivering on their brand promises to consumers is steadily widening as sustainability expands well beyond food and beverages. While we expect sustainable-minded shoppers to spend up to $150 billion on sustainable products by 2021, sustainability is starting to drive gains in everything from resource management to product packaging. Here’s a glimpse into the myriad ways in which consumer packaged goods companies are embracing sustainability and outperforming along the way.”

Marketers to Promote Green Packaging

Marketers know that consumers want their vendors to be environmentally conscious and responsible. But there’s a big difference between claiming to be green and demonstrating the exact steps a marketer is taking to protect the environment. One growth area for marketers lately has been sustainable packaging. Worldwide, the market for sustainable packaging could be worth $142 billion by 2015.