“Be authentic” has become the most tossed around and over-used cliché in the world of business and sales. Authenticity is not a sales strategy!
Everyone focuses on making customers feel happy and appreciated. But do you make your clients feel empowered? Empowered clients are comfortable clients, and comfort leads to loyalty.
It takes a long time for leaders to build trust and credibility with their employees. Just a few minutes of bad behavior on your part can completely destroy what you’ve worked so hard to earn.
A new report released today from Label Insight and Food Marketing Institute (FMI) revealed that grocery shoppers exhibit loyalty to those products that create deeper relationships through information exchange. The Transparency Imperative report found that shoppers increasingly demand transparency and a closer connection to their food, so much so that 75% are more likely to switch to a brand that provides more in-depth product information, beyond what’s provided on the physical label. When shoppers were asked the same question in 2016 in a similar study by Label Insight, just 39% agreed they would switch brands.
Tom Peters has been writing books and advising CEOs since before many of us were born. His ideas are as trendsetting and important now as they were thirty years ago. When he joined us on our Manage Smarter podcast earlier this year, he reminded us of what business leaders need to do to achieve excellence
These days, leaders are busy taking their teams on bowling outings or to participate in volunteer events. But, when you need your team to buckle down and commit to completing an important project, trust is what makes the difference.
News reported by local TV stations and newspapers is trusted by about 75% of Americans. Specifically, 76% trust local TV and 73% have confidence in local newspapers.
For a workplace team, a strong foundation is incredibly important. Effective teamwork must include five interpersonal elements that mesh together to efficiently reach their goals.
The crowded environment that professionals face today is intense, and it has never been more challenging to attract clients and close new business. These changes are so significant that your business won’t survive without true differentiation.
You’d rather buy just about anything from a friend rather than a stranger, right? Here are a few tips for how to achieve that kind of trusting business relationship with your clients.
Few transitions are more intimidating than moving from a staff position into a management role. To succeed in your new role, you’ll need to transmit your thoughts and ideas into words that motivate and portray credibility.