How can advertisers possibly ignore optimizing their voice search efforts when 90% of consumers are using voice assistant? Not only that, according to an article on Search Engine Land by Greg Sterling, 41% of those users conduct at least one voice search every single day.
Tag: voice-activated assistant
Before you keep working on your clients’ voice search optimization, you should know that there are a few things you’re prioritizing that have been highly exaggerated. According to a post by Search Engine Land, here are a few voice-related search myths that need enlightened on.
From smartphones to smart speakers, consumers are searching with their voices. What exactly they are searching for when it comes to health care-related topics is explored in a new study from the market research team at Zion & Zion, a top-ranked, full-service national marketing agency.
Who’s using voice-activated search? What are they looking for? Once, they find it, what’s their next move? These questions and more are answered within.
Do you have digital advertising clients? Make sure they’re taking advantage of these three trends to make the most of their digital ad spend.
With the increase in voice-activated assistant usage, learn more about how these users grocery shop and dine.
With the increase in voice-activated assistant usage, learn more about who these users are.
Thirteen percent of American adults have used voice-activated assistants – such as Alexa, Cortana, Google Home/Assistant, or Apple’s Siri – in the past 30 days, according to the 8th annual AudienceSCAN study by SalesFuel. SalesFuel finds that users of these devices tend to eat out more frequently and have different grocery habits than the average adult.
SalesFuel announces the release of its 2017 AudienceSCAN survey results, delivering vital purchase intent and psychographic data for consumer marketers and sales forces across all industries. Now in its 8th year, this in-depth analysis of more than 18,000 U.S. adult (18+) consumers gives you the exclusive insight to better understand what’s in the hearts and