Author: Beth Frederick

Local media sales managers facing mounting corporate pressure, forecast explosive digital growth

SalesFuel’s 7th annual “State of Media Sales™” survey exposes contradictions in a transforming industry. The new annual survey shows while media sales/executive managers are optimistic about big sales growth this year, the pressures of churn and corporate goals for 2016 are placing maximum stress on sales teams.

New White Paper: Ten Ways Media Sales Managers Are Preventing Sales

From SalesFuel’s 2016 State of Media Sales study, we’ve identified 10 of the things that many media sales managers are doing to prevent sales – instead of increase them. How does your team compare? Download the free white paper and find out.

SalesFuel’s New Mobile App Delivers Timely Sales Advice and Marketing Insights

SalesFuel, a leading firm of sales, marketing and management strategists, announces its new mobile application, SalesFuel Insights. The free app is available now for Android in Google Play, for Amazon Fire devices and for Apple devices in the iOS App Store.

SalesFuel Founder Prominently Featured in Columbus Media

SalesFuel President/CEO C. Lee Smith was prominently featured in the February 2016 edition of Columbus CEO magazine as the publication's Innovation Spotlight — highlighting the rebranding of the company. Smith was also the featured CEO Q&A page in the Sunday Columbus Dispatch on February 14, 2016.

Schey Sales Centre Announces SalesFuel’s Sponsorship of The OHIO Sales Cup

SalesFuel announced the firm would be the title sponsor of The Schey Sales Centre’s 5th annual Ohio Sales Cup. The Ohio Sales Cup is an internal sales competition put on by the Schey Sales Centre at Ohio University. The goal of the Ohio Sales Cup is to develop and hone the skills of the Schey Sales Centre Competition Team and to help determine who will be selected to represent the Schey at the National Collegiate Sales Competition in April.

Beth Frederick February 15, 2016 Newsroom

SalesFuel’s Growing Client Roster Leads to Expansion, New Client Services Team

Leading sales, marketing and management strategists firm SalesFuel continues its expansion and growth into 2016. With the addition of three new employees to service its ever-growing roster of clients, SalesFuel is also proud to announce the promotion of a current employee to Vice President.

New white paper “The Best Salesperson I Ever Had” identifies top six traits found in sales superstars

Small business owners speak to best salesperson they ever had: six points of differentiation that caused these salespeople to stand out from all the rest.

Beth Frederick January 4, 2016 White Papers

Sales Development Services Expands, Rebrands to Become SalesFuel

Entering into its 27th year, Westerville, Ohio-based Sales Development Services is proud to announce a new bold name, SalesFuel. The firm provides more than 1,500 sales teams nationwide with “The Power to Sell Smarter” through its unique portfolio of sales tools, training and intelligence.

New White Paper: The Basics of Co-op Advertising Sales

Co-op advertising is back in fashion again among media sales reps — especially as it pertains to digital. Our AdMall team has created this four-page "quick notes" style white paper to introduce your reps to the concepts, benefits and pitfalls of using co-op funds to pay for additional advertising or digital marketing services.

Beth Frederick December 5, 2015 White Papers

New AudienceSCAN research reveals popularity of smartwatches, fertility treatments and marijuana dispensaries

AudienceSCAN, a division of Sales Development Services, Inc. (SDS), announces the release of its 2015 research, delivering vital purchase intent and psychographic data for local and digital media sales, digital marketing and advertising agencies. The company surveyed more than 14,000 U.S. consumers this year, setting out to get insights into future customers’ purchase intent, personal goals, shopping motivations, and more for the next 12 months.

Beth Frederick July 30, 2015 Newsroom

University of Virginia Wins AdMall “Best Use of Marketing Research” Award at National Student Ad Competition: National competition gives “real world” experience to collegiate advertising majors

The winning details can all be found in the hard data! That’s why it’s a big win for the University of Oregon team, winners of the National Student Advertising Competition (NSAC). The team earned the AdMall Best Use of Marketing Research Award during this year's American Advertising Federation (AAF) national conference, held June 10–13 in Las Vegas at Caesar’s Palace. Oregon bested more than 140 participating teams.

Sales Development Services adds Julie Clark as Director of Client Services

Sales Development Services is pleased to announce the addition of Julie Clark as its Director of Client Services. Working out of the company’s Westerville headquarters, Clark assumes a broad set of duties to support operations, client services, event/exhibit logistics as well as the company’s proprietary AdMall Leaders Program.

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