Author: Rachel Cagle

SEO

SEO: What Your Clients Need to Know

SEO is how your client’s website and content is found. Keeping it updated is critical to staying relevant. So, why are less than half putting forth the effort of SEO upkeep?

gas

43% of Consumers Changing Gas Station Payment Method to Avoid Pump Skimmers

Gas skimming is a growing threat to consumers at the gas pump, so much so that it has made an impact on how Americans pay for gas, according to a survey commissioned by CompareCards of American consumers who had purchased gasoline in the last 30 days. Forty-three percent of Americans said they've changed the way they pay for gas because of skimming concerns.

fitness

68% of Fit Consumers Willing to Try Products They See in the Gym

According to a study conducted by +Kam, 84% of fitness-conscious Americans would still work out even if they could be fit and healthy without doing so. This is up from 76% when the same question was asked in 2017. The survey, which polled over 1,100 members of Generation Active, was commissioned by Zoom, the exclusive advertising and health content provider for the nation's largest health clubs. Zoom defines Generation Active as the over 100 million Americans who exercise at least twice a week.

security

Home Security Customers Buying More Remote-Control Cameras and Automated Window Treatments

Joseph Giannone Plumbing, Heating & Air Conditioning, a family-owned home service company with an A+ rating by the BBB, recommends utilizing smart home automation features before leaving for vacation. Owner Joseph Giannone says, "When the home is left vacant, utilities and overall security can remain a concern. Fortunately, smart home technology continues to advance and can provide real solutions for to put vacationers at ease."

questions

Prospect Work With a Competitor? These Questions Could Change Their Mind

Sorry, we currently work with…” Sound familiar? It’s a common response prospects give when salespeople call on them. The thing is, this isn’t the roadblock you may think it is.

tattoo

Over 30% Of Pet Owners Consider Getting Pet-Related Tattoos

In honor of National Dog Appreciation Day on August 26, Wag!, the on-demand mobile dog walking app, revealed survey results exploring the crazy depths of a pet parent's love and the special things they do for their dogs. From being the number one shoulder to cry on to tattoo memorials, two things are clear from the survey results: dogs are cherished relationships.

travel

77% of U.S. Consumers Have a Travel Bucket List, But 85% Are Stopped By Cost

Love Home Swap, one of the world's leading home exchange programs, is releasing results from its Travel Bucket List Survey of 1,000 Americans. The survey uncovers U.S. consumers' travel aspirations and the barriers that stand in their way.

traditional

Most Americans Trust Local News More Than National

News reported by local TV stations and newspapers is trusted by about 75% of Americans. Specifically, 76% trust local TV and 73% have confidence in local newspapers.

taxes

30% of Small Business Owners To Seek Assistance Filing Taxes

Small business owners are not as tax savvy as they think they are, according to a new survey from Clutch, the leading B2B research, ratings, and reviews company. Thirty percent (30%) of small businesses believe they overpay their taxes and could claim more deductions and credits. This is despite the fact that 93% of small businesses rate themselves as 'very or 'somewhat confident' in their ability to accurately file taxes.

insurance

Employers Can Increase Worker Satisfaction by Offering Voluntary Life Insurance

Although just over a quarter of employed Americans (27%) have voluntary group life insurance, 68% of workers who say they don't because their employer doesn't offer it would be somewhat or very likely to purchase it if offered at their company.

calls

What You Need To Know To Get Your Sales Calls Answered

Calls are the most direct way to reach a prospect. And, even if you get sent to voicemail, you know your message will be heard. But, just like everything in sales, though, there is an art to the phone call.

phones

Safety Is The Number One Reason For 76% Of Parents Who Buy Kids Phones

Ting, a top rated postpaid MVNO service and a division of Tucows Inc., revealed the results of its Ting Digital Family Lifestyle Survey, giving insight into parents' thoughts, concerns, habits and rules around their kids' mobile phone use. The survey covers topics that are important to those navigating parenting in the mobile digital age, including phone safety, content consumption on phones, rules around phone use, and the cost of keeping the family mobile. 1,565 parents with children under the age of 18 who have cell phones responded to the survey.

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