38% of Americans are Making Impulse Clothing Buys
Business Development, Purchase IntentSlickdeals found that the COVID-19 pandemic has consumers shopping more impulsively than prior to the pandemic.…
Pet Care is Recession-Proof
Business Development, Lifestyles+EventsMore than three quarters of Americans own a pet and they continue to spend more on them each year.…
More Americans Want to Buy Vehicles Post-COVID-19
Automotive, Business Development"The COVID-19 pandemic struck the world with both swiftness and might. No industry has been immune to its impact, including the automotive sector. Despite forecasts predicting a decline in light passenger vehicle sales for the year…
Retailers to Promote Both Anti-Aging and Sunscreen Products to Complete Skincare Routines
Business Development, Health + WellnessA new survey from RealSelf reveals 62% of Americans use anti-aging products as part of their daily skincare routine, but only 11% wear sunscreen daily.…
Mobile Marketing: Restaurants to Promote Mobile Apps
Business Development, Digital + TechnologyAccording to a report by QSR Magazine, smartphones have experienced, "30% higher engagement in non-gaming apps for Gen Z versus older demographics. What that hinted is the purpose of apps was changing. Instead of entertainment, they…
Tutoring Services to Promote Math and Reading Help
Business Development, Purchase Intent"While Common Core was promoted as improving the international competitiveness of U.S. students in math, our international standing has remained low while the skills of average and lower performing American students have dropped in…
Retailers to Promote Adult Beverages to Social Distancing Consumers
Business Development, Lifestyles+EventsBars and restaurants are beginning to open back up, but Americans are continuing to be skeptical about going back to business-as-usual without a COVID-19 vaccine.…
The New American Pastime for Young Consumers: Gardening
Business Development, Purchase IntentThroughout the quarantine, members of Generations Z and X, as well as millennials, were all looking for new hobbies to take up to pass their increased time at home. Many turned to gardening.…
Pharmacies to Promote Sanitation Products and Services to Seniors
Business Development, Health + Wellness"As the COVID-19 pandemic has spread, expert knowledge and guidance on the viral illness has evolved time and again as we learn more about it," says Consumer Reports. "But one message has been clear throughout: Older adults,…
COVID-19 Rekindled America’s Passion for Video Games
Business Development, Digital + TechnologyAccording to The NPD Group, "March 2020 tracked spending across video game hardware, software, accessories and game cards totaled $1.6 billion, gaining 35% when compared to the same time period last year. This is the highest reported…
Parents are Buying More Sporting Goods for Their Kids
Business Development, Purchase Intent"As U.S. consumers tackle ways to keep themselves and their families busy, active, and fit during this time of social distancing, sports and home fitness equipment as well as children’s and adult leisure bicycles have seen double- and…
Retailers to Promote Cooking Appliances for Bread Products
Business Development, Lifestyles+Events"In the five weeks between March 15 and April 18, 2020, U.S. dollar sales of electric pasta makers grew more than five times what they were a year ago, and breadmakers more than quadrupled sales," according to The NPD Group.…
