June 7, 2019

More Americans Prefer Burgers than Chicken Sandwiches

"Burgers have been a top item ordered at U.S. restaurants for decades, but chicken sandwiches have come on strong over the last several years. There are more chicken sandwich restaurant concepts and chicken sandwiches are appearing on more menus. So, have burgers been knocked off their perch by chicken sandwiches?"

June 6, 2019

Retailers to Tout Sustainable Offerings

"The ways in which companies are delivering on their brand promises to consumers is steadily widening as sustainability expands well beyond food and beverages. While we expect sustainable-minded shoppers to spend up to $150 billion on sustainable products by 2021, sustainability is starting to drive gains in everything from resource management to product packaging. Here’s a glimpse into the myriad ways in which consumer packaged goods companies are embracing sustainability and outperforming along the way."

June 5, 2019

Hotel Bars to Cater to Travelers’ Need to Unwind

"Alcohol has long been embedded in American culture, from the bar to the home to the brew pub and beyond, reports Nielsen. When we think about how and where America will drink in the coming years, we need to consider today’s on-the-go, fragmented consumer landscape. The bedrock of travel stay is the hotel, where opportunities remain to up the ante in the alcohol industry."

June 4, 2019

Retailers to Promote Fall-Prevention Products and Services to Seniors

"Every 11 seconds in the U.S., an older adult ends up in an emergency room due to a fall, according to Consumer Reports. 'It’s the leading cause of accidental death in the elderly,' says Cathleen Colón-Emeric, M.D., chief of geriatrics at the Duke University School of Medicine. Falls can result in a variety of injuries, including hip fractures and head trauma, which can have lasting consequences."

June 3, 2019

Retailers to Target Asian-American Consumers Digitally

"Asian Americans are among the most digitally enabled and tech-adopting consumers in the country, and that plays a big role in how this group is influenced, engages with brands, seeks out information makes purchase decisions and ultimately decides which products and services to buy, reports Nielsen. This process is often described as the path to purchase. Brands able to connect with Asian American consumers along this path can form mutually beneficial relationships with a powerful consumer group, while also peeking around the corner at the future of consumption among all consumers."

May 30, 2019

62% of Americans Plan Cookouts for the 4th of July

"Americans were expected to spend $6.9 billion on food for Fourth of July cookouts and picnics in 2018, according to the annual survey released by the National Retail Federation and Prosper Insight & Analytics. That's the second-highest amount in the history of the survey and per-person spending is up."

May 29, 2019

Tire Retailers to Target Parents of Young Children With Safety Messages

Safety is a top priority when a new baby arrives in the family, but new research commissioned by Michelin North America, Inc. (Michelin), indicates parents are overlooking a critical safety gap when it comes to hitting the road with their most precious cargo. The overwhelming majority of car-owning parents surveyed say their children's safety is important to them, but only about a third (37%) claim to have checked their tires to ensure they are safe.

May 28, 2019

Yoga Classes to Target Seniors

"As you age, it's normal to become less limber, reports Harvard Health Publishing. Your muscles shrink and your tendons lose their water content, which makes your body stiffer. But add in less activity from a sedentary lifestyle and your lack of flexibility can become even worse."