How many times have you sat through a slideshow presentation that made you lose interest almost immediately? Probably too often. How are your sales presentations to your prospects and clients different than those other boring ones?
Presenting information in a compelling and persuasive way isn’t everyone’s strong point. It can be especially difficult if there’s a chance your audience will disagree with what you have to say.
Can you pinpoint your exact sales priorities? It can be easy for salespeople to get in the zone of “sell, sell, sell” without any direction.
Think about the last time you bought something for yourself. After doing some initial research yourself, you probably asked some friends if they’ve had any experience with the product or service you were considering. Their answers were probably a make-or-break for your decision, right?
The dictionary definition of critical thinking is “the objective analysis and evaluation of an issue in order to form a judgment.”