New app for tablets and smartphones lets media reps prospect from their territories
The new AdMall Mobile app is now available to help media advertising professionals “Sell Smarter!” Designed specifically for AdMall subscribers, AdMall Mobile includes the tools necessary for media sales reps to capitalize on prospecting time between sales appointments, or share helpful marketing advice with advertisers during each sales call.
“AdMall Mobile provides media account executives with everything they need to uncover new business in their territories,” said C. Lee Smith, president/CEO of AdMall. “The app is designed to increase revenue production while giving users the ability to stand out from other media sales reps competing for the same business.”
When used on an iPhone and Android smartphone, AdMall Mobile provides subscribers with instant business intelligence for any of the user’s accounts, weekly sales leads/opportunities, as well as the ability to search AdMall’s vast database of co-op advertising programs, automotive intelligence and more than 640 media audience profiles.
AdMall Mobile also uses the device’s GPS feature to find local prospects within a user-determined radius of the user’s location.
In addition, AdMall Mobile’s new features include:
- Your Market: Demographic profiles including population, number of households, top life stages, median age and income exclusive to the user’s market or a mile radius around a prospective advertiser’s place of business
- Trending Now: Displays what other advertising account executives across the U.S. are selling right now
- AdMall TV: Watch the latest advertising insights, business trends and sales tips from AdMall and our partners
- Local Weather and Traffic: Helps busy sales professionals avoid wasted time
When used on an Apple iPad or Android tablet, AdMall Mobile provides the full functionality of AdMall including the Diagnosis Call needs analysis, consumer spending down to the zip code level and direct access to Facebook and Twitter for searching prospective advertisers’ social networks.
AdMall PRO subscribers can create category sales presentations and thematic maps in only two minutes, plus access their company’s centralized sales literature and marketing research library from the field.
All AdMall subscribers can now download the free AdMall Mobile app through the Apple iTunes store and Google’s Play Store for Android devices.
The company’s other free app, Media Sales Mobile, features the latest advertising opportunities, news, marketing and advertising forecasts, and the Media Sales Monthly video briefing. Media Sales Mobile is available for all media sales professionals, including non-AdMall subscribers.
AdMall is the leading local sales development system used by over 14,000 mass media and digital advertising sales professionals. AdMall provides detailed business intelligence for over 460 business types and hundreds of online audiences to help media salespeople better understand their clients’ businesses.
More than 2,000 media properties nationwide arm their sales staffs with AdMall including: Television, cable, newspaper, interactive, direct response, out-of-home, radio, cinema, local search, and magazine. Additional information on AdMall and a free trial for qualified media companies can be found at AdMall.com.
ABOUT SALES DEVELOPMENT SERVICES
Sales Development Services (SDS), Inc. — a Westerville, Ohio firm founded in 1989 — is the parent company for AdMall. SDS also provides Ad-ology Research, the Media Sales Basics training program, and the Media Sales Today daily advertising sales blog.
AdMall and Ad-ology are registered trademarks of Sales Development Services, Inc. Sell Smarter and Diagnosis Call are also trademarks of SDS.