Learning Management Systems — A Growth Market

teamDespite economic uncertainty, businesses must still manage their talent base efficiently to remain competitive. During the last decade, numerous software firms have met business human resources needs by developing learning management systems. While early systems were all about classroom training, today's systems aim to help businesses manage electronic programs as well as integrate with other HR systems such as talent management and other knowledge bases.

Choosing Learning Management Systems

When evaluating new systems packages, businesses may consider factors such as:

  • Configurability for large or small user populations
  • Grouping of people and topics into sub-domains
  • Ability to track assessments, completions, certifications and compliance
  • Integration with other corporate systems

Industry research firm, Bersin and Associates, points out that future industry growth is expected to stem from company interest in systems that can demonstrate capability in social networking functionality. The firm's recent report also indicates that about 4 in 10 businesses use a 3rd party learning management systems and that the provider market is largely fragmented. This market situation opens opportunities for new players and existing players with new products or product line extensions.

Contact your software development clients that specialize in HR or learning management systems automation tools to discuss the best way to connect with businesses who want to invest in their employees.

[Source: Learning Management Systems 2009, Bersin & Associates Research Report, 2009] 
Kathy Crosett
Kathy is the Vice President of Research for SalesFuel. She holds a Masters in Business Administration from the University of Vermont and oversees a staff of researchers, writers and content providers for SalesFuel. Previously, she was co-​owner of several small businesses in the health care services sector.