Manage Smarter 135 — Mark Boundy: Creating Radical Value for Customers, Prospects During COVID-19

HOSTED BY C. LEE SMITH AND AUDREY STRONG
Featured image for “Manage Smarter 135 — Mark Boundy: Creating Radical Value for Customers, Prospects During COVID-19”

Direct Audio Link

Mark Boundy has grown businesses in a variety of industries for 25 years , amassing wide-​ranging experience in sales, marketing, new product development, and product management. He helps his clients find, win, and keep more business—more profitably. He’s led firms to be value – and price – leaders in a wide variety of product and service industries. 

Mark is the author of “Radical Value. Elevate Your Company – and Career – By Unleashing the Power Within Customer Centricity." Mark lives in Phoenix, Arizona, father of two grown sons.

In this episode, Audrey, Lee and Mark discuss:

  • What is Radical Value and how to get there
  • How to measure customer perception of value and modify it
  • Why you should mentor your salespeople on P&L statements
  • Creating value and how create a buying environment amid COVID-19

"We all want to be customer-centric…but most of us struggle with that vague term, and how to measure it."

Mark Boundy

Connect with Mark Boundy:

Build Credibility and Effective Leadership with the Manage Smarter Show:


Connect with SalesFuel:




Share: