Episode 45 of Advertising Smarter focuses on iPad and tablet users — consumers who are heavy users of these mobile devices — and looks at how you can tap into their media interests and habits, buying preferences, as well as their attitudes about advertising. Watch this video briefing here, see it in HD on YouTube, or subscribe to see every new episode upon release on iTunes. http://youtu.be/2tMduW90f9E This video features research findings from Ad-ology’s Audience Interest+Intent: iPad Users. For even more insights… Ad-ology PRO Subscribers:
- Go to ad-ology.com and click LOG IN to enter your credentials.
- Click on Psychographics > Internet+Technology and select iPad Users.
- Go to admall.com and click LOG IN to enter your credentials.
- From the AdMall Directory, click on More Audience Profiles.
- Select the media type you want to sell.
- Select Internet+Technology for Audience Categories, then iPad Users.
- Go to ad-ology.com and click Research Store.
- Enter iPad Users in the third box ("of this type") of the Research Store Wizard and click/tap on GO!
- The cost of this report is $195.