AdMall and SalesFuel are proud to present the Sell Smarter® Awards. The awards are presented quarterly to qualified media sellers who have shared a recent story of their sales success in generating new business or significantly growing an existing account. Entries are judged by members of the editorial team at Media Sales Today and representatives of SalesFuel, Inc.
Media sellers who submit their success stories and are selected for a Sell Smarter! Award receive a plaque, a $50 gift card, and a chance to win an iPad in a random drawing at the end of the year.
OTHER RECENT AWARD WINNERS
Kara Felton, account executive for Spectrum Reach, had been selling media for only two years when the COVID-19 pandemic hit. Like other sales reps, her strategies immediately shifted and that was no more evident than when she approached a local HVAC dealer.
WHMI account executive Emily Marone knew she had to take a new approach when targeting new clients during the COVID-19 pandemic. Marone has been the company for 14 years, spending ten years on-air before shifting to an account executive role for the past four years. She started using AdMall recently.
A local attorney was struggling to advertise their business when Cox Media account executive Eric Cooper came across them.
MacDonald Broadcasting Company account executive Derek VanDeven is new to media sales. Having only sold it for a year, he was still getting his footing in the industry when he called on a small roofing and siding business in his market.
Sarah May, a marketing strategist for Smart.Market, was well aware of the challenges that awaited her when the COVID-19 pandemic hit earlier this year.
Neha Jolly, digital account executive for Viamedia, recently called on a charter school business in her local Phoenix market.
Patrick Wendell, digital marketing specialist for LOCALiQ, approached a roofing client that had only purchased print advertising, with the idea of branching out to the world of digital.
When McClatchy account executive John Canfield became aware of a regional mental health clinic that was seeking to raise awareness of its brand and treatment methods, he immediately knew how to help.
Spectrum Reach Account Executive Leah Harrelson was facing new obstacles when she recently switched companies, moving from selling print advertising to selling cable TV. Harrelson knew it wouldn’t be easy, but that AdMall would be there to assist her when she approached a local RV dealer.