AdMall and SalesFuel are proud to present the Sell Smarter® Awards. The awards are presented quarterly to qualified media sellers who have shared a recent story of their sales success in generating new business or significantly growing an existing account. Entries are judged by members of the editorial team at Media Sales Today and representatives of SalesFuel, Inc.
Media sellers who submit their success stories and are selected for a Sell Smarter! Award receive a plaque, a $50 gift card, and a chance to win an iPad in a random drawing at the end of the year.
Melissa Verhoeve, an Account Executive at Federated Media, had only been selling media for nine months, but already knew AdMall would be a great resource for her when approaching a local agricultural equipment business.
Deb Ireland, an outside sales rep for the Messenger Post, has had a long career in sales. “I’ve been selling media since 1995,” said Ireland. “Long before digital.” With that in mind, the veteran of media sales decided to revisit a landscaping/lawn service company she had worked with in the past.
Jordan Estes, a multimedia account executive for The Statesville Record & Landmark, had a unique situation when she approached one of her clients, a local children’s book gifting program.
When Brittany Smith, of The Statesville Record & Landmark, reached out to a local furniture and flooring business, she thought it would be a normal sales opportunity. Little did she know, the client was in the middle of a digital transition.
Hi. I'm Doug Lessells. On behalf of everyone at SalesFuel, we welcome you to this month's featured Sell Smarter award — where we honor excellence in media sales.
Stephen Bradley, Sales Director of The Ottawa Herald, loves selling digital to his clients. He calls it his “bread and butter.” So, when he approached a local wine and liquor store, he needed to do some digging to see if they were right for his style of sales.