"Footwear sales in the U.S. are forecasted to increase through 2021 on account of strong growth in the sport leisure category, according to The Future of Footwear, a new report from The NPD Group forecasting growth and declines across key categories. Furthermore, sport leisure (which is dominated by athletic-inspired casual sneakers, and also includes sport slides and skate shoes) is expected to surpass fashion as the largest footwear category in 2020."
Tag: athletic shoes
"Regular exercise is probably the best prescription for healthy aging, reports Consumer Reports. But fewer than 1 in 5 adults 65 or older gets the minimum recommended amount."
Sales of lightweight athletic running footwear are soaring and continuing to grow, fueled by innovation and a keen understanding of the target consumer. Shoes are being redesigned to shave weight, remove excess construction, and focus on necessary elements needed in a running shoe; brighter, bold colors are also gaining in popularity. Innovations in fit and other technologies are expected to continue driving sales in 2014.