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Corporate wellness is a nearly $8 billion industry in the United States. Yet new research conducted by Quench, a leading provider of filtered water systems, finds that most American employees don't readily consume, on a daily basis, the one resource that is largely available, very inexpensive, and vital to health and productivity: water.
Tag: bottled water
Increased Bottled Water Consumption Linked to Ad Campaigns
The bottled water industry has been struggling since the Great Recession started. While the cost of bottled water was an issue for some consumers, others pulled back on their bottled water consumption because of concern about the environmental impact of so many plastic containers hitting the landfill. But, bottled water is a healthy alternative compared to other types of beverages consumers might choose to buy. Not long ago, Nielsen Catalina Solutions (NCS) studied the industry and showed the power of an ad campaign when it comes to increasing sales of this commodity.
Kids Need to Drink More Water, Less High-Calorie Drinks
Although water is the top beverage consumed throughout the day among adults, kids often don't drink enough, according to new research. Tap/filtered or bottled water is the top beverage at lunch and dinner among adults, however, tap/filtered water accounts for only 21% of drinkings among kids. Beverage companies and retailers can boost sales by promoting the health benefits of drinking water and beverages with little or zero calories to parents and kids.
Bottled Water Consumption Showing Significant Growth
U.S. bottled water consumption increased to 9.1 billion gallons in 2011, up 4.1% from 2010, according to a new report from the International Bottled Water Association. Per-capita consumption was up 3.2% in 2011, with every person in America drinking an average of 29.2 gallons of bottled water in 2011. As consumers embrace bottled water as a healthy alternative to other beverages, consumption is expected to continue growing in the years ahead.
Consumer Demand Continues to Rise for Bottled Water
A new report released recently finds hexavalent chromium—the "probable carcinogen" made famous by the Eric Brockavich story—in 31 cities and towns across the United States. Industry analysts predict that the findings will likely increase consumer demand for bottled water—an industry that has grown at a rapid pace in recent decades, amid rising interest in personal health, food safety and premium food and beverages. The sale of bottled water is expected hit 174 billion liters in 2011, up 51% from 2006. The value of the industry is expected to reach $86 billion in 2011, up 41.8% since 2006.
Shift from Bottled Water Boosts Demand for Filtration Systems
Between concerns over the environment, disputes about the chemical bisphenol A (BHA), and budgetary constraints, bottled water is no longer flying off the shelves of local retailers.
