Tag: Consumer Spending

Mobile Payments to Take Flight as Airlines Add More Payment Options

Airline passengers might be taking a closer look at the SkyMall magazine in the seat pocket in front of them, as more airlines add mobile payment options. More than a third (36%) of airlines plan to accept mobile payments on-board flights within the next two years, according to a new survey. Airlines expect mobile payment options to create extra revenue as more passengers pay for a flight, buy an upgrade, buy in-flight goods, etc.

Mobile Device Ownership Driving Interest in Home Automation

Mobile devices and their ability to connect wirelessly have helped drive interest and awareness of home automation products and services. Among smartphone and tablet owners, 62% of consumers say they are “extremely or somewhat interested” in purchasing home automation products. More affordable options are also attracting a new market of younger, middle-class consumers, some of whom rent their primary residence.

Marketers Can Target Boomers with Convenience, Accessibility of Products

Companies are missing the mark when it comes to engaging and catering to the needs of the aging consumer. Marketers need to bolster efforts to better reach and cater to an aging demographic, such as using larger fonts on product labels and signage, and merchandising age-related products in one place and at arm’s length for easier accessibility.

Family Travel Trending Up This Summer

More Americans plan to travel with family this year than last. Of those taking family trips, 55% will travel with their spouse and children, and 20% will travel with extended family, according to a recent study by TripAdvisor. July is the most popular month for family trips. Sixty-six percent of family travelers will hit the beach, while 46% will visit the city and 33% will make their way to a national park.

Moms Actively Seek Coupons Through Multiple Channels

Mothers are active seekers of coupons and other money-saving offers, and use multiple channels to access coupons. Many use smartphones to access coupons, compare prices and compose shopping lists that immunize them from pricey impulse purchases. And while mothers are often indifferent to the boasts of a brand or store, they do welcome—and seek—marketers’ offers of money-saving deals, particularly on social media.

Anti-Aging Skincare Sales Heat Up on the East Coast

Sales of age specialist prestige facial skincare products in New York, Boston, and Philadelphia significantly outpaced the overall segment performance in 2013, each with double-digit growth compared to the segment’s 5% sales increase for the year, according to new research from The NPD Group. Research indicates these three designated market areas (DMAs) are among the top 10 in the U.S. in terms of age specialist facial skincare dollars, and represent more than 20% of all sales.

Consumers Crave Transparency from Food Industry

Nearly 2 out of 3 consumers (65%) want to know more about where their food comes from, according to new research. Americans continue to ask questions about where their food comes from and what processes are involved in food production. Food marketers have the opportunity to build trust and loyalty by educating consumers and answering questions honestly to decrease consumer concern.

Luxury Marketers Should Target Younger Consumers on Road to Affluence

Business leaders are facing an increasingly challenging environment. Yet throughout the past several years, the luxury market has offered businesses and investors safe haven with the affluent consumer segment remaining resilient and aggressive shoppers. However, even the luxury market may be facing a crisis point, as "soaring luxury-goods prices test wealthy's will to pay."

Restaurants Can Increase Sales by Expanding Snack Offerings

Snack consumption is on the rise, as half of today's consumers (51%) say that they eat snacks at least twice a day, an increase from the 48% who said the same in 2012. And about a third of consumers (31%) told Technomic they're snacking more frequently than they were just two years ago. Not only are consumers snacking more often, they're broadening their definition of a "snack."

As Home-Ownership Increases, So Will Home Improvement and DIY

2014 is expected to be a big year for new homes and do-it-yourself projects, according to the American Express Spending & Saving Tracker. This year, 16% of those surveyed are planning to move, which marks a significant difference from 10% in 2012. 73% are planning home improvement projects in 2014, spending an average of $4,000.

Young Americans Conflicted About Retirement Saving Priorities

Planning for retirement is something that weighs heavily on the minds of many Americans. According to a new survey from TheStreet, nearly half (44%) worry that they are not doing enough to financially plan for retirement. Starting retirement savings at a young age is extremely important, but the survey found that 18–34 year olds are a bit mixed about their priorities.

Premium Headphones Geared for Fitness Increasingly Popular

The premium U.S. headphone market ($100+) continued to grow throughout 2013, surpassing $1 billion — an increase of 21% from 2012, according to new research from The NPD Group. Headphones with features geared for fitness and exercise helped to grow the market. 2013 was marked by significant growth of Bluetooth and water resistant headphones which increased 93% and 51% in units, respectively.

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