Tag: CTR

Xaxis: 79% of Marketers Seek Outcome-Driven Media Partners

While digital display advertising gives more insight into ROI than traditional media, marketers aren’t satisfied. The new Measuring Success study from Xaxis shows what your clients are obsessing about.

Do Your Clients’ SEM Stats Look Like This?

They’re always looking up where to shop and where to eat out on their phones. Your clients must be optimized on mobile, or they’ll lose potential business.