Tag: dad

Bars and Entertainment Businesses to Target Single Dads Who Seek Social Connections

“The quality of an individual’s social connections has been proven to be an indicator of physical and mental well-being and longevity, with mutually supportive friendships acting as a protective factor against anxiety and depression, reports Ipsos. Having strong social connections can be beneficial to fathers, who can experience stress and isolation during this critical life stage.”

Retailers to Target the 77% of Americans Celebrating Father’s Day

“Father’s Day spending was estimated to total a near-record $15.3 billion in 2018, according to a study released by the National Retail Federation and Prosper Insights & Analytics. A total of 77% of Americans were predicted to celebrate Father’s Day and spend an average of $133 per person.”

Gyms Can Help Single Dads Maintain the “Dad Bod” That 65% of Women Prefer

A second national study by Planet Fitness found that, not only is the dad bod type on the rise, with 25.1 million adult men in America (21%) self-identifying as having a dad bod in 2018 versus 21.5 million adult men in America (18%) in 2017, but both men and women agree that it’s the ultimate badge of fatherhood and comes with a plethora of benefits, from increased confidence, happiness with physical appearance and even greater marital bliss.

Over 70% of Dads Crave Their Daily Cup of Coffee

Amora, a subscription-based company delivering premium coffee and tea directly to consumers across the U.S., today announced the results from its Father’s Day survey, which found that 72% of fathers are likely to drink coffee or tea at least once a day. These results come on the heels of Amora’s Mother’s Day survey insights, which found 74% of mothers drink coffee or tea on a daily basis.