Tag: digital campaigns

How to Combat to Spread of Digital Advertisers' Worst Enemy: Ad Blockers

Approximately 30% of U.S. adults who use the internet plan to install ad blockers this year, according to eMarketer. Here's why they plan to do so and how you can do your part to stop it.

AE Adds Value to Pitch with Value of a New Customer Data

Chase Henderson was working hard to upsell accounts in his pipeline as the new kid on the block at Times Record News in Wichita Falls, Texas. One specific client did very minimal advertising with his company. He knew the owners of a portfolio of rehabilitation and senior care centers were always looking to gain more patients and fill rooms.

SEO: Giving Video Ads a Voice Before Viewers Even Press Play

Give your client's video ads the boost they need to get ahead of the competition’s ads with this often overlooked ad strategy.

Strengthening Gym Traffic with Multimedia Campaign

This month's Sell Smarter! Awards video features Brandon Miles of WBKO. To find out how you can qualify for a Sell Smarter! Award, visit the Sell Smarter page under Features on MediaSalesToday​.com