Tag: education

More Educational Services to Target Hispanics

If there’s one sta­tis­tic that many econ­o­mist find sober­ing, it’s the high unem­ploy­ment rate among stu­dents who have failed to com­plete their high school edu­ca­tion. Once stu­dents drop out of school, many fail to pur­sue fur­ther edu­ca­tion. And this trend leads to a life­long earn­ings gap when these con­sumers are com­pared to those who pos­sess high­er edu­ca­tions.

Driving Schools have New Opportunity to Promote Services

To coun­ter­act the ris­ing acci­dent rates of younger dri­vers, many states have enact­ed a grad­u­at­ed licens­ing sys­tem. Yet, it seems that a sub­stan­tial per­cent­age of dri­vers, both young and old, could use reme­di­al edu­ca­tion when it comes to the rules of the road. The 2010 GMAC Insur­ance Nation­al Dri­vers Test results indi­cate that the aver­age score on a test regard­ing the rules of the road dropped from 76.6% last year to 76.2% this year.

Marketing for Health Care Education and Employment to Grow

While Con­gress debates the fine points of the expect­ed new health care leg­is­la­tion bill, the cost of health care con­tin­ues to rise. As a per­cent­age of the typ­i­cal U.S. house­hold bud­get, health care costs have risen from 5.3% to 5.9% in the past 10 years. To keep pace with demand, employ­ment con­tin­ues to rise in this sec­tor, despite the gen­er­al eco­nom­ic slow­down. Over­all, pri­vate sec­tor health care employ­ment stands at 11.6% of total pri­vate sec­tor employ­ment.

For-Profit Colleges to Increase Marketing to Military

Since 2000, the Depart­ment of Defense has been pay­ing col­lege costs of up to $4,500 annu­al­ly for active mem­bers of the mil­i­tary. The avail­abil­i­ty of these funds are lead­ing insti­tu­tions of high­er edu­ca­tion to com­pete for stu­dents who qual­i­fy for this spe­cial fund­ing. A recent Busi­ness­week arti­cle point­ed out that over $3 bil­lion has been spent on this pro­gram in the past 9 years.

Community colleges may increase marketing to reach larger student population

Gen­er­al eco­nom­ic con­di­tions are boost­ing the out­look for com­mu­ni­ty col­leges. Because of reduced finan­cial aid pack­ages at tra­di­tion­al col­leges, more 18 to 24 year olds are attend­ing local two year com­mu­ni­ty col­leges. And the hav­oc in the labor mar­ket is lead­ing more con­sumers to look at com­mu­ni­ty col­leges as a resource to pro­vide them with new skills.

Enrollment in Preschool Continues to Grow

Between 2002 and 2008, the num­ber of 4‑year- olds attend­ing state-fund­ed preschool pro­grams in the U.S. jumped from 14% to 24%.

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