Tag: electric vehicles

Why Dealerships Should Promote Leasing Electric Vehicles Instead of Buying

"For most American car shoppers interested in a pure electric vehicle (EV), the technology can present a host of unfamiliar considerations, says Consumer Reports. For that reason, CR believes leasing, rather than buying, makes the most sense."

Green Car Sales to Hit New Record in 2018

2018 is looking to be the greenest year yet for the auto market, according to new data from Edmunds, the leading car shopping and information platform. Edmunds analysts project that overall market share for green vehicles (EVs, plug-ins and traditional hybrids) will reach 4.4 percent in 2018, compared to an estimated 3.2 percent in 2017.

Automakers Should Address Economic Challenges — Not Just Environmental Advantages — to Increase EV Sales

Electric vehicles (EVs) will remain a very small part of the U.S. market unless automakers can lower prices and demonstrate the economic benefits to consumers, according to a recent study by J.D. Power and Associates. Current EV owners most often cite environmental friendliness as the most important benefit of owning an EV. Barriers to purchase include anxiety among consumers about the cost and lifespan of EV batteries, driving range, the availability of charging stations, and the size of the vehicle.

Rising Fuel Prices will Prompt More Consumers to Consider EVs

A new survey released recently by Deloitte shows that 78% of consumers in the United States would consider purchasing an electric vehicle (EV) when fuel prices reach $5.00 per gallon. According to the new study, "Gaining traction: Will consumers ride the electric vehicle wave?," the higher the price of fuel, the more interested consumers are in EVs. Currently, hybrids and EVs represent a tiny fraction of total cars on the road globally. The adoption of all forms of green vehicles—hybrids, EVs, etc.—will be significantly influenced by government policies that will heavily shape the portfolio mix of powertrain technologies in each country. These policies will likely be driven by a number of factors, from stricter carbon emission standards to independence from foreign energy.

Electric Vehicles Marketing Campaigns on the Horizon

Highly touted electric cars will be rolling off the assembly lines later this year. And while consumers are intrigued by this new automotive category and have incentive to buy, thanks to a sizeable tax credit, they also have questions. The findings of a recent Consumer Electronics Association survey show that auto makers are likely to engage in educational ad campaigns to boost sales.

Will 2009 be the Year of the Electric Vehicle?

One way that automakers may try to reinvent themselves in the near future is through electric-vehicle manufacturing. President-elect Obama has indicated his interest in seeing manufacturers produce up to 1 million plug-in vehicles during the next two years.