Tag: email

How To Help Your Clients Improve Email Read Rates

Have your clients set new goals for their email marketing campaigns this year? They might benefit from understanding a few industry statistics.

Why Your Client Should Focus on Small Data

Is the obsession with big data over yet? Who can blame your clients for asking themselves that question

Cold Email Subject Lines That Get Your Emails Read

An email’s subject line has an undeniable impact on open rates: 33% of email recipients open an email based on the subject line alone. But, just knowing the importance of a subject line doesn’t mean you will write effective ones.

List Management: The Email Strategy Your Clients Ignore

Could your clients be getting more out of their email marketing campaigns? Yes. Especially if they manage the churn rate that plagues most email subscriber lists.

3 Techniques to Increase Email Response Rates

Do you wish you could get more responses to your initial outreach emails to potential clients? According to HubSpot writer Aja Frost, the solution can be as simple as improving your introduction.

Boost Email Open Rates By Doing This, Research Says

Prospects aren’t opening three out of four of your sales emails. That’s right, prospects only open about 24% of the sales emails they receive.

The Keys to 50% Email Response Rates

How many business emails do you actually get a response to? If you just experienced a sinking feeling in your chest, you’re not alone.

24% of Gen Xers Buy Products Advertised on This Medium

Generation X can be a slightly confounding consumer age group for advertisers. They show preferences for traditional media like the generations before them. But they’re also young enough to be technologically savvy like millennials. So, what are the best advertising methods to reach them?

Are Your Sales Emails Speaking to Your Prospect’s Behavioral Style?

You try to address prospects' needs in your email messages. And, you always include a call to action. Have you also considered the DISC style of the recipient?

67% of Consumers Value High-Quality Content Marketing

Even when consumers can tell they are looking at content marketing, most (67%) still value it. Especially when it is transparent and of high quality.

1 2 3 4 9