Radial, a bpost group company, today announced the results of its new global consumer insights study, “Cracking the Code: What Online Shoppers Value Most.” The study surveyed more than 2,000 consumers across the United States and Canada to determine their online shopping preferences and what strategies brands can execute to meet customer expectations in the increasingly competitive business of commerce. The findings showed that consumers have clear and unwavering opinions regarding the services they value, as well as those that would turn them away.
Tag: free shipping
When consumers shop – in stores or online – they are usually looking for something specific and want to be able to find it easily. And when they shop online they expect to get their merchandise delivered quickly and for free.
More web merchants are planning to offer free returns and in-store pickup of online order this year, suggest new survey data from Internet Retailer. While free shipping is relatively common, the leading challenge for e-retailers on the fulfillment and delivery front in 2014 seems to be delivery time; customers are increasingly desiring quicker delivery.
designed to boost loyalty with free shipping to customers who belong to Amazon Prime. While free shipping is just one of the many strategies Amazon uses to maintain market dominance, it has definitely attracted the attention of consumers who are paying close attention to the bottom line.
One of the favorite ways consumers like to save on their online purchases is by searching for free shipping offers. Consumers love free shipping, and e-commerce sites that can provide it are often more successful than those who do not. Compete.com released results from a recent Online Shopper Survey citing that free shipping would encourage 93% of respondents to purchase more online.
With an understanding that many of today’s shoppers use Facebook and Twitter regularly, and because these tools are more cost-effective than traditional advertising, 47.1% of retailers surveyed will be increasing their use of social media this holiday season, according to a recent Shop.org study. In addition, to provide consumers with an extra incentive to start shopping, one-third of retailers (34.3%) say they will offer holiday deals earlier this year. Online retailer are also compensating for the economy by offering incentives such as free shipping. Four out of five online retailers (79.4%) will offer free shipping with conditions (such as minimum purchase) at some point during the holiday season, while more than half (57.4%) also plan to offer free shipping without conditions.