MGH, a full-service restaurant marketing agency, announced the results of a study that examined how influential a brand’s social media marketing can be when it comes to driving restaurant trial and customer loyalty.
Tag: frequent diners
Chifa and Nordic-influenced cuisine, nut-based spreads, visual filters, sour beers and upcycling of ingredients are among the top dining trends of the new year according to Kimpton Hotels & Restaurants’ fourth annual Culinary & Cocktails Trend Forecast. From dishes like Choereg Bread with Za’atar, to Vadouvan Curried Carrots, the trends of 2018 are sure to spark imaginations from the kitchen to the bar.
Consumers next year may be eating chocolate at breakfast, sardines with lunch and goat for dinner, according to a new list of culinary trend predictions by Sterling-Rice Group. With nutrition, sustainability and authenticity top of mind, consumers are seeking to rediscover traditional cooking methods and explore global cuisines, and restaurants and packaged food companies are taking note, said Liz Moskow, culinary director at Sterling-Rice Group.
The day-parts for eating have been expanding as U.S. consumers show increasing variation in the times that they eat out. In addition to the traditional breakfast, lunch, and dinner pitches, restaurants are encouraging consumers to drop by for a mid-afternoon or late evening snack. There’s another meal that deserves a portion of marketing dollars and that’s the weekend brunch.