Consumers are getting a little burned out on loyalty programs. They still sign up for these programs, but they aren’t using them like they used to.
U.S. e-commerce spending is continuing to grow at a rapid rate; spending reached $290 billion in 2012 and is forecast to increase to $500 billion by 2020. Mobile commerce and gamification are two of the leading trends shaping the future of e-commerce. A new report from Deutsche Post DHL identifies eight trends driving qualitative changes in e-commerce beyond rapid growth.