Tag: grocery

51 Million Consumers Grocery Shop Online Every Month

"The lead­ing gro­cery retail­ers have been play­ing a game of one-upmanship when it comes to rais­ing the bar on online order­ing con­ve­nience. From offer­ing gro­cery deliv­ery to-your-door to same-day deliv­ery through a vari­ety of ser­vice modes, like drive-up pick-up, gro­cers are mak­ing shop­ping eas­i­er and an increas­ing num­ber of con­sumers are respond­ing."

Retailers to Promote Grocery Delivery Services

"Con­sumer Reports' 2018 Super­mar­kets Sur­vey revealed 3,043 of its mem­bers who respond­ed to its sur­vey used online gro­cery deliv­ery ser­vices. Those con­sumers rep­re­sent 7% of the 75,065 mem­bers sur­veyed by Con­sumer Reports Sur­vey Research Depart­ment for its gro­cery stores rat­ings."

Help Your Grocery Clients Promote The Items That Boost The Bottom Line

With the gro­cery sec­tor only expect­ed to grow by about 1% this year, forward-thinking oper­a­tors need to adver­tise high profit-margin lines to see a big sales boost. Here’s what win­ning retail­ers are doing.

Food Stores Can Lure Lunch Crowd with Healthy Deli Meats

"While break­fast may have earned the moniker of “the most impor­tant meal of the day,” lunch is a key meal for today’s busy con­sumers to keep their blood sug­ar up through­out the day. And with lunch meat a con­ve­nient source of pro­tein, whether it’s eat­en on a sand­wich, in a sal­ad or on its own, it should be a lunchtime sta­ple, says Nielsen."

10% of Shoppers Now Buy Some Groceries Online

"Adop­tion of online gro­cery shop­ping is mov­ing at a slow­er pace than oth­er con­sumer cat­e­gories, but it’s grow­ing with about 10% of U.S. con­sumers now reg­u­lar­ly buy­ing gro­ceries, reports The NPD Group, a lead­ing glob­al infor­ma­tion com­pa­ny. Although there are more con­sumers buy­ing their gro­ceries online, they haven’t jumped all in. Near­ly all online gro­cery shop­pers (99%) still shop in brick-and-mortar gro­cery stores."

Organic/Real Foods Marketers Succeed with Authentic Stories, Local Roots

"Gen­er­a­tion Z, those born 1997 to present, has the poten­tial to take demand for “real” unadul­ter­at­ed food to new heights, finds a new report from The NPD Group, a lead­ing glob­al infor­ma­tion com­pa­ny. Raised by Gen X par­ents, Gen Zs have high­er con­sump­tion rates of organ­ic foods and bev­er­ages than any oth­er group, and they were taught at a young age the val­ue of food in terms of func­tion and nutri­tion and not just how it tastes."

Can Loyalty Apps Increase Consumer Loyalty?

The “Polyg­a­mous Store Loy­al­ties: An Empir­i­cal Inves­ti­ga­tion” study used track­ing data from a ven­dor uti­liz­ing a swipe card akin to a loy­al­ty card. The researchers parsed more than $1 mil­lion worth of shop­ping trans­ac­tions over 53 weeks involv­ing 248 types of prod­ucts sold at 14 retail chain stores in a large met­ro­pol­i­tan mar­ket, Super­mar­ket News reports.

New SalesFuel Infographics Show How Voice-activated Assistants are Changing How America Eats

Sales­Fu­el announces the release of its 2017 Audi­enceS­CAN sur­vey results, deliv­er­ing vital pur­chase intent and psy­cho­graph­ic data for con­sumer mar­keters and sales forces across all indus­tries. Now in its 8th year, this in-depth analy­sis of more than 18,000 U.S. adult (18+) con­sumers gives you the exclu­sive insight to bet­ter under­stand what’s in the hearts and

Shoppers Seeking More Personalized Connection with Grocers

As con­sumers con­tin­ue to demand more from retail­ers, the gro­cery indus­try should adapt and pro­vide tar­get­ed shop­ping expe­ri­ences tai­lored to spe­cif­ic con­sumer needs and chang­ing demo­graph­ics, accord­ing to a new report from PwC. While online chan­nels may not become a com­mon way to buy gro­ceries in the near future, tech­nol­o­gy will still play a major role in the evolv­ing gro­cery expe­ri­ence.

Shift in U.S. Population Driving Changes in Eating Behavior

The U.S. pop­u­la­tion is chang­ing with Boomers aging, Gen­er­a­tion Z and Mil­len­ni­als enter­ing new life stages, and His­pan­ics mak­ing up a grow­ing share of the younger gen­er­a­tions, and these shifts will have a major impact on the country’s eat­ing behav­iors over the next five years. Gen­er­a­tion Z and Mil­len­ni­als are dri­ving changes with their approach to food choice and prepa­ra­tion; these gen­er­a­tional groups want more involve­ment in prepar­ing their food and meals, par­tic­u­lar­ly at break­fast.

Consumers Educated About GMO Foods More Likely to Purchase

The label­ing of genetically-modified (GMO) foods is at the cen­ter of debate across the coun­try, but the deci­sion to buy or not buy non-GMO foods often is based on price. A recent NPD food mar­ket research study on GMO aware­ness and con­cern among con­sumers finds that 67% of all pri­ma­ry gro­cery shop­pers are not will­ing to pay a high­er price for non-GMO foods.

Innovative Packaging, Higher Quality Cuts May Woo More Meat Eaters

Despite preva­lent health trends encour­ag­ing con­sumers to eat less red meat, 90% of con­sumers eat some kind of red meat at least once a month. How­ev­er, those con­sumers who are turn­ing away from red meat are often trad­ing up to a high­er qual­i­ty meat prod­uct. Accord­ing to indus­try ana­lysts, this cre­ates an oppor­tu­ni­ty to mar­ket high­er qual­i­ty meats to con­sumers, as well as inno­v­a­tive pack­ag­ing and recipe ideas.

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