Tag: holiday gifts

Marketers to Increase Corporate Gift Giving

One clear indicator of the recession’s end is the increased level of corporate gift giving in the U.S. Enterprises plan to spend more on both employees and clients this year for holiday-related gifts according to ASI. Keep in mind that this gift-giving can extend into the new year as businesses can wish their clients good success when January begins.

Half of Americans to Purchase Toys as Gifts This Season

Half of Americans (50%) say they will be purchasing toys as gifts this holiday season, likely making kids very happy. This is slightly down from the 52% of U.S. adults who said they were purchasing toys last year. Not surprisingly, being a parent to someone under 18 impacts purchase intent considerably — four in five