Tag: holiday mobile campaign

How to Boost Holiday Sales to Millennials and Gen Z

Here’s some great news for retailers this holiday season: a quarter of adult consumers have every intention of spending more on gifts than they did last year.

Prepare 27% of Buyers for Holiday Rush

Melinda Krueger gives some step-by-step advice for getting your retailers ahead of the holiday shopping rush by using mobile messaging. We know that 27% of consumers already buy things from their mobile devices, so why wouldn't your local advertisers want to bump that up by targeting mobile shoppers with holiday campaigns?