Is the discovery process a stumbling point for you? Some sales reps consider this step in the sales funnel to be a waste of time.
The sale comes down to trust. Most importantly, the right kind of marketing can develop a buyer’s sense of trust and get a sales rep through the door for that all-important first meeting.
LinkedIn can be a great LEAD resource for sales reps; they just have to know how to USE IT efficiently. Episode 03 of the Sell Smarter Video Podcast provides tipadvice to help make finding leads a much less DAUNTING task and how to boost your response rates when you reach out to them.
In your rush to hire, don’t forget that you need to consider a candidate’s soft skills. At the LinkedIn Talent Blog, Guy Berger discusses how important soft skills have become.