Tag: M-commerce shoppers

mCommerce Sales Are Growing 22.5% Year-Over-Year

"Cus­tomers that browse across mul­ti­ple dig­i­tal envi­ron­ments hold the high­est con­ver­sion rates — and life­time val­ue."

Shoppers Say Online Shipping Should Be Free

When con­sumers shop – in stores or online – they are usu­al­ly look­ing for some­thing spe­cif­ic and want to be able to find it eas­i­ly. And when they shop online they expect to get their mer­chan­dise deliv­ered quick­ly and for free.

M‑Commerce Shoppers May Start Online, Finish in Store

Half of retail­ers will offer con­sumers "start any­where, fin­ish any­where" capa­bil­i­ties with­in five years. Con­sumers are increas­ing­ly fick­le, so rather than guess where they might spend their mon­ey, retail­ers are choos­ing to cov­er all bases by offer­ing the abil­i­ty to shop when­ev­er, wher­ev­er and how­ev­er.

Tap into the Gifting Market

Uni­ty Mar­ket­ing esti­mates that the gift­ing mar­ket totals $131.3 bil­lion, and rep­re­sents approx­i­mate­ly $1 out of every $10 spent in the type of stores that fill America's malls and shop­ping cen­ters, the big box­es that line the streets and high­ways and the shops along main streets across the coun­try.

Prepare 27% of Buyers for Holiday Rush

Melin­da Krueger gives some step-by-step advice for get­ting your retail­ers ahead of the hol­i­day shop­ping rush by using mobile mes­sag­ing. We know that 27% of con­sumers already buy things from their mobile devices, so why wouldn't your local adver­tis­ers want to bump that up by tar­get­ing mobile shop­pers with hol­i­day cam­paigns?