Your clients’ ads can reach consumers who will be watching 81 minutes of video every day in 2019.
About half (47%) of part- or full-time employees value a community atmosphere in the place where they work, according to a new survey by Clutch, a B2B research, ratings and reviews company. The number increases to 55% for millennial workers aged 18–34.
"The market hears about fragmentation quite a bit, but its effects can’t be underestimated—even in categories that have historically boasted clearly defined paths-to-purchase. Today, information is everywhere, choice is rampant, and even the most traditional consumer journeys are shifting."
Plenty of Fish (POF), a dating app for conversations, today released Conversation Nation 2018. The study, which surveyed 2,000 U.S. singles over 18 years of age, revealed conversation as the benchmark for chemistry and compatibility. Seventy-four percent of singles say conversation is the #1 indicator of chemistry, even over physical attraction.
Desktop is no longer a medium that is growing in effectiveness for integrated advertising campaigns, but here's what your clients can use instead.
Digital natives who grew up with the internet and smartphones have transformed the way B2B buyers research purchases, qualify vendors and make purchases — changing the rules of the game for marketers and product managers, Harvard Business Review reports.
If you’ve recently graduated and are making the move into the professional world, congratulations. You’re destined to do great things. And in the words of Nicolas Cole – guess what? Nobody cares.