Tag: mobile strategies

Here Are the Internet Devices to Pair with TV Campaigns

Desktop is no longer a medium that is growing in effectiveness for integrated advertising campaigns, but here's what your clients can use instead.

Auto Dealers Coming Up to Speed on Mobile Strategies

Are your local auto dealers doing enough in the digital space? Earlier this week, I highlighted a LotLinx study that explained how dealers could make better use of their online search budgets by using a deep linking strategy. Now, the folks at FordDirect are releasing the Automotive Digital Advertising Survey which shows a strong connection between digital marketing and vehicle sales.