A recent study conducted by Nationwide, in partnership with the Human Animal Bond Research Institute (HABRI), reveals that 90% of employees in pet friendly workplaces feel highly connected to their company's mission; fully engaged with their work and willing to recommend their employer to others. In contrast, less than 65% of employees in non-pet friendly workplaces made the same claims.
Tag: New Business
When speaking with prospects, do you have a go-question that always manages to get valuable information? If not, maybe you can borrow from Stone Payton, a sales consultant who, on a recent blog post, shared what he calls "one of the most powerful, productive questions" a salesperson can ask.
C.J. Hayden, author of Get Clients Now!, believes that there is nothing wrong with a little self-promotion every now and then.
Viral marketing can be a powerful new business development tool for advertising agencies.
We've all heard of six degrees of separation. Business consultant Jennifer Capella takes this idea and applies it to the professional world in her article "Leveraging The Six Degrees of Separation."
I’m not sure when it happened, but soon after we stopped using the term “Sales”, we stopped “Selling”. So now, we are a community with something to sell, without “Salespeople”… Which makes us a community with something to “Buy”. I’m sure I don’t have to tell you that there are a lot fewer Buyers, out there.
With more marketers considering online tools to grow sales, your agency should consider how it's reaching out to prospects on the Internet.
When speaking to an audience, presenters should view all attendees as potential clients. Whether at a conference, luncheon, or trade show, speakers can gain quality leads from any speaking engagement, but many presenters miss the opportunity.