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84% of consumers say online reviews are as trustworthy as personal recommendations, according to a recent study by Visual Objects. So, why are only 32% of companies utilizing reviews and case studies in their inbound marketing?
Tag: reviews
Are Your Clients Deleting Negative Reviews?
Do your clients still have their heads stuck in the sand when it comes to their online presence? While word-of-mouth can still serve as a tool to attract interest, online channels carry more clout.
Strong Economy Boosts Advertising Opportunities
Despite the political turmoil in Washington, our economy continues to roar along. The National Retail Federal has just announced that March retail sales were up 0.8 percent unadjusted year-over-year.
56% of B2B Buyers Study Reviews Before Making Purchase Decisions
Is there a trust gap between your clients and their prospects? As more millennials move into positions of authority, they’re doing their homework.
Help Your Clients Build Trust And Sales With The Right Digital Presence
Are you doing enough to help your clients build trust through their marketing messages? As your mom probably advised: you never have a second chance to make a good first impression.
Targeting Today's 5 Types of Luxury Shoppers
Twenty-seven percent of consumers believe luxury products and services are more accessible. This perceived accessibility gives advertisers a broader audience to reach out to.
Reputation Management: An Easy Way to Get the Word Out
A salesperson’s reputation is as important as ever, thanks to the widespread availability of customer feedback and reviews. If your reputation isn’t stellar, you’re likely losing business over it.
