Tom Pisello is the Founder of the Evolved Selling Institute and currently Chief Evangelist for Mediafly, a leading sales enablement solution provider. He is well known from his podcasts, videos, blog posts, and newsletter as “the ROI Guy.” In this episode, we discuss: How to changes you can sell as well remotely as well as you did in person; Top ways to keep selling in COVID-19; Better methods to prepare interactive digital documents to make compelling sales sessions; and Creating mini-presentations to keep virtual selling with prospects at a higher level of engagement.
You know that online reviews influence consumers as they determine who to do business with and what they’ll buy. Now you also have exact numbers to share with your prospects about the impact on ROI when their ratings stars rise.
About 22% of the average marketer’s budget will be spent on SEO this year. Zazzle Research, in its State of SEO 2019 report, shows that marketers believe search engine optimization is critical to their success.
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To track the value of their marketing efforts, your clients can probably tell you their ROI. But do they know what the industry average is?
As we enter 2019, your clients may be asking themselves whether they should spend more money on promotions or on advertising. Analytic Partners has released its ROI Genome Report to show marketers how they may be missing the mark when they rely on promotions.
With all the positivity responders of GetResponse and Smart Insights' show toward email marketing, some survey results of how they're using email are shocking.
Display advertising still commands a significant portion of online ad spending. But how's that really working for your clients? Let’s take a look.
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