Email and call sales? Easy. Sales presentations you’ve practiced to perfection? You could do those in your sleep. But networking events? They’re not everyone’s strong suit.
Increasing competition always makes customer retention even more vital than it already is. Sales reps, to be successful, must spend adequate effort to keep current clients.
Salespeople in every industry face objections. And in the auto industry, one of the most common complaints involves the seller’s the trade-in offer.
Have you ever been talking with someone knew and something about the way they spoke just made you want to get out of that conversation as quickly as possible? While your case hopefully isn’t that intense, there are a few speech habits many salespeople unknowingly possess that could be costing them sales.
If, “You can’t teach an old dog new tricks,” is ever uttered by a salesperson, it signals the beginning of a downward spiral in their career. Salespeople need to stay on top of their professional development, always doing what they can to stay ahead of the curve so that their methods don’t become predictable and boring.
With memories of the most recent economic downturn still fresh, it can be hard to not leap onto every opportunity for new business that arises. But if you don’t take time to qualify leads, you can get stuck wasting a lot of valuable time and money with a customer who really isn’t a good fit.
Alexandra Pellegrini, a local marketing specialist at The Olympian, was searching through AdMall’s Event Marketing Intelligence Report when she came across “Emergency Medical Services Week.” Afterwards, she contacted a local EMS team to see if they were aware of the promotion.
On the surface, cross- and upselling seem easy. The person is already a customer; all you have to do is encourage them to buy more.
A family-owned glass company in Olympia, Washington, felt it was time to pass along the torch. But after more than 50 years in business, it was time for an image revamp as well.
Have you ever taken the time to edit your sales emails before you click send? Not just reading it over once for spelling and grammatical errors. Rob Reinalda, writing for Ragan, says that if you’ve edited your message correctly, you’ll have cut at least a few sentences in half.