Tag: Search Engine Land

2 Make-or-Break Aspects of Voice SEO

Search engine optimization (SEO) is no longer limited to normal searches. Advertisers need to be prepared for the rising popularity of voice search.

How to Use Ads to Target Smart Speaker Users

Did you know that there are 65 million Americans who own over 130 million smart speaker devices? According to Search Engine Land, that’s 23% of all Americans who are older than 12. And that number has only been growing annually. With 223 million Americans aware of smart speakers, it would seem that trend will continue.