Tag: smartphone ad

Move Over TV Ad Spending, Mobile is Here

We’ve watched mobile adver­tis­ing over­come desk­top and lap­top adver­tis­ing spend, but this year, it’s going after TV’s ad spend­ing.

Are Your Misconceptions of Radio Hindering Your Ad Campaigns?

Why aren’t adver­tis­ers giv­ing radio the cred­it it deserves, espe­cial­ly when con­sid­er­ing reach­ing out to younger gen­er­a­tions? Here's why radio is a good addi­tion to any ad cam­paign.

Here Are the Internet Devices to Pair with TV Campaigns

Desk­top is no longer a medi­um that is grow­ing in effec­tive­ness for inte­grat­ed adver­tis­ing cam­paigns, but here's what your clients can use instead.